Managing Culture Clashes in M&A's O.P Auch der Sponsoringbereich ist davon

Auch der Sponsoringbereich ist davon betroffen

3Sponsoring

Danach wird konkret die praktische Arbeit bei ProSieben erklärt

Internet-PR

Managing Culture Clashes in M&A's O.P Auch der Sponsoringbereich ist davonMerger and acquisition activities have become an integral part of todays business world. They are considered as strategic component to gain market shares and extend product portfolios. Still, these transactions have a huge impact on an organization. This paper looks specifically at the M&A impact on company culture. Based on an analysis of identified key elements, which drive a M&A process, a cultural integration toolkit will be developed to solve